{"id":107,"date":"2020-05-30T20:13:51","date_gmt":"2020-05-30T20:13:51","guid":{"rendered":"https:\/\/opportuna.design\/?p=107"},"modified":"2020-05-31T01:13:01","modified_gmt":"2020-05-31T01:13:01","slug":"blog-post","status":"publish","type":"post","link":"https:\/\/opportuna.design\/?p=107","title":{"rendered":"Taking care of your brand on social media"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"107\" class=\"elementor elementor-107\" data-elementor-settings=\"[]\">\n\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-element elementor-element-05ce303 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"05ce303\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-95efb69 elementor-column elementor-col-50 elementor-top-column\" data-id=\"95efb69\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap  elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84c8a1a elementor-widget elementor-widget-image\" data-id=\"84c8a1a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"442\" height=\"294\" src=\"https:\/\/opportuna.design\/wp-content\/uploads\/2020\/05\/blo1.png\" class=\"attachment-large size-large\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-df26d13 elementor-column elementor-col-50 elementor-top-column\" data-id=\"df26d13\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap  elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c7cec9 elementor-widget elementor-widget-aux_modern_heading\" data-id=\"1c7cec9\" data-element_type=\"widget\" data-widget_type=\"aux_modern_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section class=\"aux-widget-modern-heading\">\n            <div class=\"aux-widget-inner\"><h1 class=\"aux-modern-heading-primary\">Working from home can be an opportunity for you.<\/h1><\/div>\n        <\/section>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-element elementor-element-45c677 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"45c677\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-75f2039 elementor-column elementor-col-100 elementor-top-column\" data-id=\"75f2039\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap  elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39bef3db elementor-widget elementor-widget-text-editor\" data-id=\"39bef3db\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p><!-- wp:paragraph --><\/p>\n<p><span style=\"font-size: 16.0016px;\">This novel virus covid 19, has generated great stress around the world. Most of us are paralyzed by facing an unknown and uncertain scenario. This time of voluntary or enforced quarantine generates anxiety as part of the process, let&#8217;s say it is &#8220;what is expected&#8221; for a situation like the one we are experiencing today. However, once our anxiety is overcome, we can take a deep breath and rethink what positive options the #stayhome scenario presents.<\/span><br><\/p>\n<p>If you own a brand and want to work on your own social media productively during this time of #stayhome, here are some tips that you can consider when publishing:<\/p>\n<p>1. Direct your conversations well. This is nothing more than maintaining a natural tone in your posts, with the aim of creating a close relationship with those who read them. What drives your conversations in the end is to open a communication channel with your followers, friends or potential customers, not simply your story. It is important to turn social media into a two-way channel.<\/p>\n<p>2. Filter the information you share. The material that is uploaded to the network will remain there for posterity, so it is very important to have prior control of the images that are shared, the opinions that are issued and the information that is given.<\/p>\n<p>3. Balance your presence. If your brand reveals excessive participation in networks, it can tire your followers or choke them with irrelevant information. If, on the other hand, you have a very poor presence, it indicates delay or slowness of your team, so it is best to keep a balance between the information shared and the frequency. Each brand or company defines this factor over time, so it just &#8220;starts&#8221;.<\/p>\n<p>4. Select and participate in groups: Groups are a very efficient tool in the professional field, your conversations will be more enriching for the brand.<\/p>\n<p>5. Build trust: The content of a brand must be backed by a seal of credibility. This implies that your products fulfill the purchase promise, or that you respond positively to the doubts or comments of your customers.\u2028&nbsp;\u2028Most of the time we are not able to speak clearly because we have not considered it or because we do not know how to get it. Every brand must reflect: who we are, where we are going, where we come from, why we do what we do. When we answer these initial questions, we can begin to communicate our brand to the world more accurately. Relax, breath and focus on your goal during this #stayhome time.<\/p>\n<p><!-- \/wp:paragraph --><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-element elementor-element-f3c9286 elementor-section-boxed elementor-section-height-default elementor-section-height-default elementor-section elementor-top-section\" data-id=\"f3c9286\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-8338231 elementor-column elementor-col-50 elementor-top-column\" data-id=\"8338231\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap  elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dfbce98 elementor-widget elementor-widget-image\" data-id=\"dfbce98\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"148\" src=\"https:\/\/opportuna.design\/wp-content\/uploads\/2020\/05\/blog1.png\" class=\"attachment-post-thumbnail size-post-thumbnail\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-9876c5d elementor-column elementor-col-50 elementor-top-column\" data-id=\"9876c5d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap  elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t<div class=\"elementor-element elementor-element-540836d elementor-widget elementor-widget-text-editor\" data-id=\"540836d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p class=\"p1\"><em><span class=\"s2\">Most of the time we are not able to speak clearly because we have not considered it or because we do not know how to get it. Every brand must reflect: who we are, where we are going, where we come from, why we do what we do. When we answer these initial questions, we can begin to communicate our brand to the world more accurately. Relax, breath and focus on your goal during this #stayhome time.<\/span><\/em><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Working from home can be an opportunity for you.<br \/>\nThis novel virus covid 19, has generated great stress around the world. Most of us are paralyzed by facing an unknown and uncertain scenario. This time of voluntary or enforced quarantine generates anxiety as part of the process, let&#8217;s say it is &#8220;what is expected&#8221; for a situation like the one we are experiencing today. However, once our anxiety is overcome, we can take a deep breath and rethink what positive options the #stayhome scenario presents.<\/p>\n","protected":false},"author":1,"featured_media":121,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v14.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Taking care of your brand on social media - Opportuna Design<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/opportuna.design\/?p=107\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Taking care of your brand on social media - Opportuna Design\" \/>\n<meta property=\"og:description\" content=\"Working from home can be an opportunity for you. This novel virus covid 19, has generated great stress around the world. Most of us are paralyzed by facing an unknown and uncertain scenario. This time of voluntary or enforced quarantine generates anxiety as part of the process, let&#039;s say it is &quot;what is expected&quot; for a situation like the one we are experiencing today. 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